No matter how successful your online business is, without SEO, you’re under a glass ceiling. For something that has the power to exponentially grow website traffic, visibility, and online presence, it’s surprising how many companies haven’t yet utilized SEO as a predominant tool in their marketing. That’s the gap; there’s the opportunity. SEO puts you […]
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It wasn’t that long ago that the yellow pages were the go-to search method for finding products and services. Folks used to buy multi-volume encyclopedias to stay informed. But we’ve left those hefty books in the past, and the internet took their place. We now use the web to learn languages, discover destinations, and organize […]
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Digital marketing trends have always moved fast, and the events of 2020 have put the pedal to the metal for brands competing in the online space. It’s no longer enough to just match the strategies of competitors in your niche and hope your product does the heavy lifting. In the current climate, you need to […]
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Backlinking is one of those SEO terms that gets thrown around so often, it’s easy to lose track of why it really matters. A backlink is way more than just a buzzword. It is a key building block in your brand’s online reputation and when done right, backlinks can make a major impact on how […]
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You’ve probably heard about backlinks, and have an idea why they’re important. But it’s worth examining what backlinks really are, why they are key to SEO, and how to best leverage them in your marketing strategy. What Are Backlinks? Backlinks are simply any link on a website that brings a person “back” to your site. […]
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Digital marketing is moving faster than ever, and you need to keep up! It’s 2020, and every brand worth discussing is trying to dominate on the web. Each subtle tweak in customer experience and SEO can mean a huge difference in revenue. The competition is stiff and the battleground is always changing, but you have […]
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